Personalized CBD Formulation: the New Trend

Personalized CBD Formulation: the New Trend

Wouldn’t it be nice to have a high-potency CBD with the carrier oil you prefer and the scent and flavour you like? With personalized CBD formulations, this possibility is becoming a reality!

The world of CBD is never stopping. New products hit the shelves on an almost daily basis to match people’s preferences. The latest trend of personalized CBD has taken off in the United States and is slowly moving on to the rest of the world.

One size doesn’t fit all

With the spread of information about CBD, customers have become more aware of its potential. They have learnt about CBD, CBD potency, terpenes, and other cannabinoids. They have also discovered various ways of consuming CBD.

Instead of sticking to a product, they want one that perfectly fits their needs. They might even mix and match products for different times of the day; for example, taking a high-CBD product before going to sleep and a low-CBD potency at the beginning of the day.

That’s where personalized CBD formulations come in.  

The market for CBD products is constantly evolving to match customers’ preferences. With better knowledge and manufacturing facilities, customers can have the exact CBD product they need.

Personalized CBD formulations let you choose the CBD potency, carrier oil, flavour, scent, and medium to create the exact product that matches your preferences. You can also choose the type of CBD, the presence of other cannabinoids, and the terpenoid profile you feel matches your expectations. Instead of compromising with ready-made CBD choices, you can have a tailored-made one to fill all of your expected needs and desires.

CBD variety

There is something to be said about CBD products and how human ingenuity has developed a whole range of CBD products. Edibles are the most common CBD products but their variety is startling: CBD foods such as gummies and CBD chocolate chip cookies, various oils, tinctures, beverages, energy drinks, and mints, plus pills, vapes, CBD bath bombs, and CBD topical creams.

And yet, customers want CBD products to fit exactly their needs. They want to choose the flavour, aroma, potency, and medium. They wish to create the perfect CBD product that blends with their lifestyle and health expectations.

As the public becomes more aware of their options, people have now gone one step further to fully unfold the CBD range available to them. Naturally, CBD manufacturers, keen to reach new audiences, are obliging them.

The full range of customization is not yet available to retail customers. Instead, many wholesale CBD manufacturers are geared towards white-label products for CBD sellers. When they place their order, they can customize their products and create batches of CBD oils with the ingredients, potency, and sizes they feel they can best sell.

As for retail customers, there is an increasing shift to personalized CBD formulations to help people create the CBD product they most want. It’s safe to assume that full personalization will soon be available to retail customers as well.

Tailor-made CBD products

Many people wonder how to choose the right CBD product for them. The beauty of personalized CBD products is that they can help consumers find exactly what they are looking for.

Product size

The first choice you have is to determine the product size that interests you. If you want to use CBD for multiple purposes, you can opt for smaller sizes to better fit your wellness routine.

If you know how much CBD you are going to use, larger sizes make more financial sense. All you need to do is make sure to store your CBD in a place that is cool, dry, and dark—for example, a pantry or cabinet. Ideally, place it in amber glass, since this prevents UV light from degrading the cannabinoids in the content.

CBD potency

Given the differences in CBD oil strengths, it is exciting that custom-made CBD products can now have the CBD potency you want. Some people want to microdose small quantities of CBD throughout the day. Others prefer taking all of their daily CBD in one go.

You can choose the potency that best fits your needs and you can even design different products with varying potencies. Studies suggest that CBD may be biphasic—i.e. it has a different effect in low and high dosages. So, a high dose may make you sleepy but a low one may make you alert.

You can take advantage of this by choosing, for example, a stronger CBD product for better sleep and a lighter one to give you an energy boost and extra focus when you start your day.

New aromas and flavours

Many people don’t particularly like the musky, earthy scent and flavour of CBD. Thankfully, many manufacturers can develop CBD with more appealing flavours. Personalized CBD products can come in flavours like chocolate, green tea, strawberry, lime, etc.

Carrier oil

CBD is made by harvesting the flowers and leaves of industrial hemp and then processing them to extract the CBD and all the other cannabinoids. To create CBD oils and other products manufacturers use carrier oils. The most common ones are MCT oil, which is produced from coconut, and hemp seed oil which is made from pressed hemp seeds.

Manufacturers are perfecting their techniques and offering a choice of carrier oil. Besides these two common ones, customers now have a choice of avocado, grapeseed, or sunflower oil. The choice is up to the customer to design the CBD product that tastes the best.

Type of CBD

There are three main types of CBD products: full-spectrum, broad-spectrum, and distillate.

Full-spectrum CBD contains all the wholesome compounds of industrial hemp such as CBD and other cannabinoids like CBC, CBN, CBG, and THC. It also contains hemp’s full range of terpenes, which contribute to the natural aromas CBD oil carries. Finally, it has all of hemp’s antioxidant flavonoids, which help your body fight free radicals. In the case of full-spectrum CBD, all products must contain less than 0.2% of THC per dry weight to be legal in the UK.

If even such minute traces of THC are making you uneasy, you can opt for broad-spectrum CBD. This is similar to full-spectrum, except that all THC traces have been removed completely. The rest of the cannabinoid and terpenoid profile remains largely the same.

As for purists who are only interested in CBD, there is CBD distillate which contains only pure CBD without any terpenes, flavonoids, or other cannabinoids. Of course, such a product will have no entourage effect—the increase in CBD oil’s effect when it includes all of hemp’s compounds.

With custom-made CBD products, the choice is yours to blend whatever CBD oil type best fulfils your needs.

Cannabinoid and terpenoid profile

Depending on the depth of processing, it’s possible to withhold cannabinoids and terpenes to achieve specific formulations. CBD contains more than 130 cannabinoids and at least 40 terpenes, so the mix-and-match opportunities are almost endless.

For instance, the mix of terpenes will determine the aromas and scents the final product displays. A full cannabinoid profile delivers all of hemp’s botanical wholesomeness, but customers can choose to include or remove cannabinoids that don’t fit their needs.

CBD to better match customers’ needs

Aside from the most common ways to customize your CBD product, there are other ingredients that can be added. Such formulations are already available to wholesale buyers who use them to create their own range of CBD products, but they are slowly available to retail shoppers as well.

Formulas for expected health goals

Tailored-made formulas can aim for relaxation, focus, sleep, anxiety, etc. Depending on what you are looking to achieve, the formula contains CBD and the supporting ingredients that produce these results.

For example, a CBD product that’s geared towards better sleep quality may also contain ingredients such as melatonin and chamomile to enhance the relaxing effect of CBD and help the body recover its circadian rhythms.

A CBD product for anxiety may include lavender and valerian to enhance the anxiolytic effect of CBD. And one for more energy and focus may blend in ginseng and vitamins that boost people’s attention span and rebuild their activity levels.

Formulas for specific needs

CBD topical products include extra ingredients like hydrating hemp seed oil for extra moisturizing. CBD topicals for skin conditions often come with natural anti-inflammatory compounds such as aloe, calendula, ceramides, or green tea. These may help calm down inflammation from eczema, acne, or other common skin conditions.

To take it a step further, CBD face and body creams can also contain sunscreen for UVA and UVB sun rays.

The CBD market is fulfilling people’s needs

CBD manufacturers started experimenting with novel CBD oil mixes as a way to differentiate their products from their competition. What started as a white-label CBD manufacturing exercise is now spreading into the retail segment. As people get better information about CBD and its potential, they are looking into ways to adjust CBD products to their personal health goals.

CBD manufacturers can easily match this demand and blend CBD oils and other natural ingredients to create personalized CBD formulations. The demand for such custom-made products is not a new one and people are adapting their shopping experiences to the CBD market as a whole.

With the legalization of CBD across numerous countries, there is an emerging personalized CBD market that can help people create the CBD product they want. If anything, this testifies to how far the public has grown and how welcoming it is to the CBD revolution.

While we wait for personalized CBD formulations to become available in the UK, you can always try out one of hundreds of excellent CBD products. Consult your doctor if you are on any medication, as CBD may interact with certain medicines, and check out a product’s reviews and its Certificate of Analysis to choose the best CBD oil in the UK.

+ posts

Nicholas C. Rossis, renowned by the IBBY Award and a roster of best-selling publications, is a leading voice in CBD research. His work combines critical acclaim with the analysis of the latest news, studies, research and legal developments in the world of CBD, providing readers with valuable data and insights.

Leave a Reply

Your email address will not be published. Required fields are marked *